A lot of people are familiar with ALS (commonly known as Lou Gehrig’s Disease) but are unfamiliar with what really happens to those afflicted.
ALS stands for “amyotrophic lateral sclerosis” and refers to a progressive neurodegenerative disease affecting nerve cells in the brain and the spinal cord. This will eventually lead to those with the condition to lose the ability of muscle control and, eventually, will lead to paralysis and inability to breathe.
With 20,000-30,000 currently suffering from ALS and another 5,000 being diagnosed annually, this disease currently sits with no known cure. One of the institutes studying this disease, the ALS Therapy Development Institute, took to a creative way of raising awareness and funds for their cause.
Ales for ALS is a program organized by the ALS TDI and B.T. Loftus Ranches and Hopunion to create a specific blend of experimental hops, which craft brewers across the nation will use in a beer to raise money for ALS research.
Upon hearing about this opportunity, we called them up and jumped in at the last second to take part in what we consider an amazing opportunity to gain traction for a crippling disease through the power of local beer. Bob DuVernois and Niles Lewin took to brewing a sessionable pale using the experimental hop blend, and we’ve been patiently waiting for the right time to bust it out.
Welp…we think our 1st Beerthday Party taking place this Saturday would be a PERFECT time for you to enjoy it. So when you come out to the brewery and celebrate our anniversary with us, make sure you grab a pint of Biscuit Pants Pale Ale (Biscuit Pants was Lou Gehrig’s nickname, the most well known case of ALS). $2 from every pint of that beer will go directly to ALS research, and hopefully, contribute to a cure for those ailing from a debilitating and heart breaking disease.
More information on the program can be found at www.alesforals.com.